Mashable just posted an article today the rise of social blogging that echoes a lot of the information we covered class. The article notes that Tumblr has grown 218% in the U.S., and an astounding 900% worldwide--which is very impressive, especially when compared to the growth seen in other social networking sites over the same time frame (Linked in, 63%; Twitter, 31%; Facebook, 14%; Myspace, -50%).
The article really dives into what these numbers actually mean in terms of the type of user and their frequency of use. For example, a group labeled "Addicts" is the 2% of users make up 43% of total visits to Tumblr.com. In addition, "Regulars" consist of the 40% of users that make up 44% of total visits, and "Passers-By" are the 58% of users that make up 13% of visits. Clearly, people who use Tumblr are incredibly loyal as the statistics show.
After reading the article, I decided to join Tumbler myself... so I guess I'll be adding to these growing statistics!
Check out the article for more interesting facts and stats: http://mashable.com/2011/11/14/tumblr-infographic/
1 comment:
This is really interesting. I find the age distribution especially surprising: 46% are older than 35, which is rare for any kind of social media.
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